Ford will debut its start-stop engine feature on their SUVs, crossovers and other non-hybrid cars, reports USA Today. It is already used in their hybrid vehicles and is considered to be energy and fuel-efficient by auto critics and drivers alike.
The automatic start feature will begin to be offered on the company's new models over the next few years, starting with the 2011 Detroit Auto Show.
Both automatic and manual transmissions work with the feature, which automatically shuts off the engine when the vehicle comes to a halt and will begin immediately when the accelerator pedal is pressed down.
Barb Samardzich, Ford vice president of powertrain engineering, said, "for the driver, Ford Auto Start-Stop provides extra fuel efficiency without inconvenience, as it works completely automatically. And, just like in our hybrid vehicles, the heater and air conditioner work as normal so drivers will not sacrifice comfort."
According to Motor Trend, Ford's four-cylinder vehicles will received the new technology first, followed by V-6 and V-8 engined cars.
The major U.S. car company is worried about the public's opinion on the new device as many drivers might worry they're giving up certain accessories for the start-stop engine, especially when it's off. Ford, however, says that all programs will continue to work and the feature has been successfully implemented into a number of non-hybrid models in Europe.